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17 March 2017

Award for Albert Heijn Excellent Perla coffee at NL Packaging Awards

dBOD is proud of winning a golden NL Packaging Award for Albert Heijn Excellent Perla coffee.

In a category dominated by A-brands, Albert Heijn was to introduce ten high quality coffee capsules that would seduce consumers to try something special yet accessible. The coffee beans grow in the ‘coffee belt’, from Colombia to Vietnam, from Brazil to Ethiopia. The ‘coffee-belt’ is also the habitat of the animals shown on the packaging.

The special crafted, illustration style in bright colors, the emblematic animal heads, combined with the sharp and crisp typography, wrapped in a charming little box makes it a gift to get. The outspoken colorful design is unique in this category.

This outspoken design received the reward it definitely deserved.