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Legend stout beer

Legend is a stout beer from Heineken. Sold for over 16 years in Nigeria, Legend is extremely popular in that market, second only to Guinness. The challenge for dBOD was to give Legend a more unique look and reposition it more solidly in the market.

In this case, dBOD changed the label and redesigned the shape of the bottle. This visual harmony between form and function produced an audaciously enjoyable brand of stout.