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Historlakken

10 July 2012

‘Histor’-ic comeback

Back in 2011 dBOD won an important pitch and that resulted in the historic comeback of Histor to our design agency. Our first challenge? Provide Histor’s varnishes with a clear design.

We critically looked at the whole design system, kept what should be kept and cleaned up all the rest only keeping the most essential on the packaging design. This resulted in a fresh and optimistic range that first and foremost says color before further informing the consumer on more technical aspects of the product.

We can hardly wait for the first figures to roll in and go on designing the rest of Histor’s assortment, fully convinced.

 
 

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